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Owner of Goddess Interiors based in the NYC, CT Tristate area. She has over 12 years in the home and design industry and specialize in new construction and virtual services.

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Blog » Interior Design » What Makes Floor & Decor the Dominant Player in Flooring Retail

Floor & Decor is no ordinary flooring retailer. With its unmatched selection, unbeatable prices, outstanding customer service, and innovative online platform, it has established itself as the dominant force in the specialty flooring retail industry. Let’s dive into what sets Floor & Decor apart and why it has become the go-to destination for homeowners, contractors, and designers alike.

What is Floor & Decor

Floor & Decor is not just your average specialty flooring retailer. It is a company that stands out as a unique specialty flooring retailer, revolutionizing the industry with its commitment to excellence and innovation. Upon entering their stores, customers are welcomed by knowledgeable staff eager to assist in selecting the ideal flooring. Their extensive product range caters to diverse styles, offering everything from hardwood and laminate to tile and stone. What differentiates Floor & Decor is their emphasis on quality and durability, sourcing materials from reputable manufacturers. They prioritize customer satisfaction, ensuring a personalized and smooth shopping experience. Floor & Decor caters to both DIY enthusiasts with installation guides and those preferring professional installation through a network of trusted contractors. They are the ultimate choice for transforming homes, offices, or commercial spaces with their quality products, dedicated service, and focus on creating functional, beautiful, and lasting spaces. Here are the key characteristics of Floor & Decor:

  • Wide Product Range: Offers diverse flooring options including hardwood, laminate, tile, and stone, catering to different styles and preferences.
  • Quality and Durability: Sources materials from trusted manufacturers, ensuring high-quality, long-lasting products.
  • Customer Satisfaction: Emphasizes personalized attention and a seamless shopping experience, from selection to installation.
  • Installation Support: Provides resources for DIY projects and a network of trusted contractors for professional installation.
  • Versatility: Suitable for transforming homes, offices, or commercial properties with both aesthetic and functional flooring solutions.

Read also – How Interior Designers Choose Flooring for Interiors

What Does Floor & Decor Sell

Floor & Decor offers an extensive range of high-quality flooring options to cater to various styles and budgets. They specialize in hardwood flooring, boasting a collection that includes classic woods like oak and maple, as well as exotic varieties such as Brazilian cherry and acacia. For those seeking a cost-effective alternative with a hardwood appearance, their diverse laminate flooring options are ideal. Additionally, Floor & Decor provides a wide selection of tile and stone flooring, perfect for achieving a modern or rustic aesthetic. They don’t just stop at flooring; they also supply necessary accessories for installation, including grouts, adhesives, underlayment, and transition strips, making them a comprehensive destination for all flooring projects.

Products Offered by Floor & Decor:

  1. Hardwood Flooring: A variety of woods including classic options like oak and maple, as well as exotic choices such as Brazilian cherry and acacia.
  2. Laminate Flooring: Affordable alternatives with realistic textures and finishes that mimic hardwood.
  3. Tile Flooring: Includes porcelain and ceramic tiles suitable for modern or traditional designs.
  4. Stone Flooring: A selection of natural stone flooring in various styles.
  5. Installation Accessories: Essential items like grouts, adhesives, underlayment, and transition strips for proper flooring installation.
  6. Decorative and Mosaic Tiles: For adding unique touches to spaces.
  7. Wall Tiles and Backsplashes: Options for kitchen and bathroom walls.
  8. Waterproof Vinyl Plank Flooring: Durable and moisture-resistant flooring choices.
  9. Tools and Materials: For flooring installation and maintenance.
  10. Bathroom and Kitchen Fixtures and Accessories: To complement renovation projects.
  11. Countertops and Wall Surfaces: Various materials and designs for counters and walls.

This list represents just a portion of their offerings, as Floor & Decor continually updates and expands their inventory to meet evolving customer preferences and trends in home design.

Read also – Comparing Laminate Flooring Types, Pros, Cons, and Installation Tips

The Floor & Decor Store Tour

Visiting a Floor & Decor store is akin to entering a world of flooring wonders. The store layout presents a vast array of flooring options, organized and displayed in a way that makes browsing effortless. Customers are met with a variety of styles, colors, and patterns, all neatly arranged for easy exploration. The staff is both friendly and knowledgeable, offering assistance and expert advice to ensure customers find precisely what they need.

Key characteristics of Floor & Decor store:

  • Floor & Decor stores are like a paradise for flooring, offering a vast range of styles and options.
  • The store’s layout is meticulously organized, facilitating customer navigation and exploration.
  • Sections are designed to cater to different tastes, from sleek, modern designs to rustic, natural looks.
  • There’s an extensive selection of tiles, including classic, mosaic, and exotic options from around the world.
  • The store offers more than flooring, including accessories, tools, underlayment, and trim for complete project needs.
  • A dedicated area for kitchen and bathroom renovations offers countertops, sinks, faucets, and fixtures.
  • The shopping experience is enhanced with interactive displays, samples, and well-lit, spacious aisles.
  • Floor & Decor provides a comprehensive resource for both DIY and professional home renovation projects.

In conclusion, a visit to a Floor & Decor store is not just a shopping trip; it’s an adventure into the world of flooring and home improvement. With its vast selection, knowledgeable staff, and attention to detail, Floor & Decor offers everything you need to transform your space into something extraordinary. So, whether you’re embarking on a small DIY project or a full-scale renovation, make sure to visit a Floor & Decor store and experience the flooring paradise for yourself.

Read also – Comparing Vinyl Flooring Types, Pros, Cons, and Installation Tips

Formula Behind Floor & Decor’s Success

So, what exactly is the secret behind Floor & Decor’s dominance in the specialty flooring retail industry? It boils down to their unwavering commitment to providing exceptional value to their customers. Offering a vast selection of high-quality products at unbeatable prices gives homeowners, contractors, and designers the confidence to bring their vision to life without breaking the bank. Furthermore, their exceptional customer service, both in-store and online, ensures a seamless experience from start to finish.

Additionally, Floor & Decor has invested in cutting-edge technology, enabling them to streamline their processes and enhance efficiency. Their online platform, featuring powerful search filters and a user-friendly interface, makes it effortless for customers to find exactly what they need. The integration of virtual design tools and augmented reality further enhances the shopping experience, empowering customers to visualize their dream space before making a purchase.

kitchen design render by xavier ferreira


In conclusion, Floor & Decor stands as a beacon in the specialty flooring retail industry, boasting an expansive selection, competitive pricing, stellar customer service, and an innovative online presence. Enhance your Floor & Decor experience by visualizing your choices with Foyr Neo, an innovative interior design software. Plan and design effortlessly and see your ideas come to life. Embark on your flooring journey with Floor & Decor and bring your vision to reality with Foyr Neo. Sign up for the 14-day free trial today.


Yes, they have an online store with a wide range of products, offering resources like installation guides and the option to order samples.

Yes, they offer professional installation for various flooring types. Their skilled team ensures high-quality installation for both residential and commercial projects.

Yes, they provide efficient delivery services for both online and in-store purchases, catering to both residential and commercial customers.

Yes, Floor & Decor often provides special discounts, particularly for large projects or during sales events. They also offer financing options to help customers manage the cost of larger home improvement projects.

Yes, Floor & Decor has a return policy allowing customers to return products within a specified period, provided the items are in their original condition. It’s advisable to check the specific terms and conditions for returns on their website or in-store.

Yes, Floor & Decor offers samples for most of their flooring and tile products. This allows customers to check the look and feel of the material in their own space before making a purchase.

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